HDFC case_study

HDFC Retirement Plan

HDFC case_study

Case Study

HDFC Retirement Plan

Challenge

HDFC wanted to spread awareness about retirement planning at an early age, so that people can lead a life on their own terms post retirement.

Solution

We aimed to create a strong proposition to drive relevance and urgency in retirement planning with HDFC Life.

We chose people from diverse backgrounds and a similar age bracket who are following their passion to make the content relatable

The underlying communication behind each content piece was uniform – 

Start planning now, so that you can live life on your own terms post retirement.

 

HDFC case_study

Platform

Facebook and YouTube

Deliverables

FB Video+Dedicated Video

Type of Creators

Actor,Cricketer, Finance

0
Content Pieces
0
Total Reach
0
Total Engagements
0
CPE

influencer content

 

highlights

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