Freelance PR Consultant

DYT – Do Your Thng (DYT) is a creator community platform with an overarching vision to democratise influence and build a thriving creator community. We offer two solutions- an app for creators that helps them make a living out of content creation, and a self-serve web desk module for marketers to execute influencer campaigns in a quick, frictionless, targeted, and economically attractive manner.

• Plan, implement and manage Public Relations strategies
• Organize and manage various Public Relations activities
• Measure performance of each activity and event
• Determine KPIs for PR
• Arrange and coordinate interviews along with thought leadership and product centric (focused on technology) articles
• Research and gather opportunities for sponsorships
• Build and maintain relationships with journalists who focus on the creator economy and have a following of their own
• Stay up to date with PR and industry trends and best practices

Preferably to have an experience of working with clients in Tech/ Product organizations